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Endorsement Culture: Why Your Audience's Opinion Matters

#artificialintelligenceApr-4-2018, 20:59:50 GMT

We live in a world where we depend on other people's opinions prior to buying a product or service. It has been this way for quite some time. Years ago, if a celebrity endorsed one product over another, that would become the most popular product. Now that everything has become Internet-focused, endorsements have changed. They are still important and consumers rely on them to make decisions.

consumer, endorsement culture, positive review, (7 more...)

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